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We're happy to bring in special items that we don't stock, but in these uncertain times, they may take 2-5 weeks to arrive. Thank you for shopping with Wild Rock!

Smith Optics Attack
$290.00
The next generation in Smith performance eyewear has arrived. The Attack is faster in every detail. Experience the sound of speed with Smith MAG interchangeable technology; the lens change innovation that enables fast ChromaPop lens swapping for varying light conditions. Two ChromaPop lenses are included, and have been crafted with a lowered-brow design for increased ventilation. The Attack also features Smith's two-position nose piece that's engineered to give you a perfect fit and all day comfort. Megol temples ensure that your glasses are secure at your fastest velocity. - Extra ChromaPop Contrast Rose lens included
Smith Optics Fuel V.1
$60.00
Hide your eyes behind Smith's premium mirror lenses. Superior optics only add to the feature-rich Fuel v.1. F.A.T. 2-layer face foam, and performance mirrored lenses make this the go-to model for the rider who demands style and performance (select frame colors are available with an anti-fog coated, clear lens only). - Medium fit - Extended, plush, single-stage face foam - Roll/tear offs compatible lens with in-lens tear offs posts - Ultra-wide, silicone-backed strap - Utilizes fuel lenses - Included: clear lens, microfiber goggle bag
Ryders Eyewear Anzana
$39.99 $49.99 20% Off
An evolution of the best-selling Coco frame, the Anzana combines a high-wrap toric lens to maximize your straight-on and peripheral vision with a fashion-oriented design that will take you from your most intense athletic endeavors to your best beach days. Impact resistant and optically correct, these lenses provide 100% protection from UVA, UVB and UVC rays as well as harmful, high-energy light to 400nm. As if that’s not enough, they also have premium hydrophobic and scratch-resistant coatings. This is the standard from which we build all of our more technical lenses, so every Ryders lens has the same technology at its core and the highest standard of quality. Lens Technology - UV400 - Hydrophobic - Impact Resistant - Optically Correct - Scratch-Resistant Coating Frame Technology - Grilamid TR90 - Hydrophilic Nose Pads - Ultra Durable/Flexible Frame Specs and Measurements - Fit: Medium - Weight: 40g - Base Curve: 11C
Ryders Eyewear Bourbon Polarized
$76.49 $89.99 15% Off
Technical features fused with a classic, casual shape make the Bourbon ideal for adventures from beer festivals to downhill races. Eliminate glare and ambient haze, drastically enhancing definition and allowing you to see through reflections. Our Polarized lenses are injected, not laminated, eliminating the need for adhesives and other imperfections that would otherwise affect clarity. Each lens has a hydrophobic and scratch-resistant finish along with our premium Anti-Reflective coating on the back. Like all of our lenses, our Polarized lenses are impact resistant and optically correct with 100% UVA, UVB, UVC protection. Lens Technology - UV 400 - Hydrophobic - Impact Resistant - Optically Correct - Scratch-Resistant Coating Frame Technology - Adjustable Nose Pads + Temple Tips - Grilamid TR90 - Hydrophilic Nose Pads + Temple Tips Specs and Measurements - Fit: Medium - Large - Base Curve: 6C
Ryders Eyewear Catja
$47.99 - $79.99 $59.99 - $99.99 20% Off
Designed specifically for women, the Catja is a cat-eyed shield with a front-mounted lens that's designed to bridge the gap between fashion-forward casual glasses and performance eyewear. It is also likely to be our most mispronounced model.
Ryders Eyewear Chops
$39.99 $49.99 20% Off
The squared off lenses and wide temples of the Chops aren’t just for style—they help to block peripheral light. Don’t be deceived by its size; despite its chunkiness, the Chops only weighs in at 30g.
Ryders Eyewear Corsair
$47.99 - $84.99 $59.99 - $99.99 Up to 20% Off
Your whole life, you’ve wanted an aviator that fits your small face without making you look like some sort of large-eyed insect. So we made one that comes with adjustable nose pads and extra-durable spring hinges.
Ryders Eyewear Howler
$50.99 $59.99 15% Off
The Howler is a classic sport wrap with performance upgrades. The wide temples block peripheral light, the lenses wrap perfectly for an optimal field of vision, and the hydrophilic components improve stability, keeping the glasses in place when things get hairy.
Ryders Eyewear Main antiFOG
$76.49 - $84.99 $89.99 - $99.99 15% Off
Oversized shields - they seem great until you realize that the optics suck because they're not optically correct. You know which glasses we're talking about. The Main is cut from the largest optically correct lenses available to ensure our legendary visual experience isn't compromised and neither is your style. Finally, bike eyewear you can leave on your face. Whether you’re grinding through a tight, twisty climb or simply stopped at an intersection, fogged lenses are an inevitability for many of us when wearing sports eyewear. The Ryders antiFOG lens is the ultimate solution to this all-too-common problem. Lens Technology - UV400 - Impact Resistant - Optically Correct - Scratch-Resistant Coating - Antifog Frame Technology - Grilamid TR90 - Hydrophilic Nose Pads + Temple Tips - Ultra Durable/Flexible Frame Specs and Measurements - Fit: Large - Base Curve: 7C
Ryders Eyewear Nimby
$42.49 - $89.99 $49.99 - $89.99 Up to 15% Off
The Nimby features a lightweight, rimless design with a shield lens for an unobstructed field of vision. Designed to meet the demands of cyclists, the angle of the lenses and the resulting airflow can be customized by adjusting the nose pads.
Ryders Eyewear Norvan
$84.99 $99.99 15% Off
A classic wayfarer shape, loaded with hidden technical elements. Snap hinges, a vented frame to channel airflow, interchangeable nose pads, inner temple hydrophilic rubber, and a metal badge make the Norvan one of our favorites.
Ryders Eyewear Rockwork
$67.99 $79.99 15% Off
The Rockwork is the latest version on the very popular and long-lived Hijack. Though it has some familiar-looking lines, the entire frame and lens have been redesigned for elevated style and performance.
Ryders Eyewear Seventh Standard
$47.99 - $67.99 $59.99 - $79.99 Up to 20% Off
The most stylish, sport semi-rim out there, the Seventh has a flat top to give it a more casual appearance than its more aggressive-looking peers. And it does this without sacrificing the performance benefits that make semi rims so popular for athletic endeavours. In fact, the Seventh performs better than many frames out there because of its fully-adjustable, hydrophilic nose pads and temple tips that allow you to custom fit the frame to suit your face, your helmet and the desired amount of airflow behind the lens. Impact resistant and optically correct, these lenses provide 100% protection from UVA, UVB and UVC rays as well as harmful, high energy light to 400nm. As if that’s not enough, they also have premium hydrophobic and scratch-resistant coatings. This is the standard from which we build all of our more technical lenses, so every Ryders lens has the same technology at its core and the highest standard of quality. Lens Technology - UV400 - Hydrophobic - Impact Resistant - Optically Correct - Scratch-Resistant Coating Frame Technology - Grilamid TR90 - Hydrophilic Nose Pads + Temple Tips - Adjustable Nose Pads + Temple Tips Specs and Measurements - Fit: Medium - Large - Weight: 30g - Base Curve: 8C
Ryders Eyewear Seventh antiFOG
$67.99 $79.99 15% Off
The most stylish, sport semi-rim out there, the Seventh has a flat top to give it a more casual appearance than its more aggressive-looking peers. And it does this without sacrificing the performance benefits that make semi rims so popular for athletic endeavours. In fact, the Seventh performs better than many frames out there because of its fully-adjustable, hydrophilic nose pads and temple tips that allow you to custom fit the frame to suit your face, your helmet and the desired amount of airflow behind the lens. Whether you’re grinding through a tight, twisty climb or simply stopped at an intersection, fogged lenses are an inevitability for many of us when wearing sports eyewear. The RYDERS antiFOG lens is the ultimate solution to this all-too-common problem. Lens Technology - UV400 - Hydrophobic - Impact Resistant - Optically Correct - Scratch-Resistant Coating - Anti-fog Frame Technology - Grilamid TR90 - Hydrophilic Nose Pads + Temple Tips - Adjustable Nose Pads + Temple Tips Specs and Measurements - Fit: Medium - Large - Weight: 30g - Base Curve: 8C
Ryders Eyewear Strider
$76.49 $89.99 15% Off
Our most popular semi-rim style, the Strider is light and durable with adjustable nose-pads for optimum fitability. The classic shape is combined with aggressive lines to give the Strider its signature look.
Ryders Eyewear Strider Polarized
$71.99 $89.99 20% Off
Our most popular semi-rim style, the Strider is light and durable with adjustable nose-pads for optimum fitability. The classic shape is combined with aggressive lines to give the Strider its signature look. Eliminate glare and ambient haze, drastically enhancing definition and allowing you to see through reflections. Our Polarized lenses are injected, not laminated, eliminating the need for adhesives and other imperfections that would otherwise affect clarity. Each lens has a hydrophobic and scratch-resistant finish along with our premium Anti-Reflective coating on the back. Like all of our lenses, our Polarized lenses are impact resistant and optically correct with 100% UVA, UVB, UVC protection. Lens Technology - UV400 - Hydrophobic - Impact Resistant - Optically Correct - Scratch-Resistant Coating Frame Technology - Grilamid TR90 - Hydrophilic Nose Pads + Temple Tips - Adjustable Nose Pads + Temple Tips Specs and Measurements - Fit: Medium - Base Curve: 8C
Ryders Eyewear Trestle
$47.99 $59.99 20% Off
Casual aviator meets sport semi-rim. A couple of concepts that are so face apart it’s hard to imagine that a brand would dare to bridge the gap. But we did and we couldn’t be happier. All of the performance advantages of a sport semi-rim with the ultra-laid-back look of a plastic aviator. It’s like Superman with dreadlocks.
Oakley Field Jacket
$222.40 $278.00 20% Off
Whether you're trail running, wheeling down a mountain, or turning the pedals on the road, this sunglass offers the ultimate in performance for any in-the-field excursion. Field Jacket comes optimized with Advancer technology, an innovation that instantly opens airflow to combat fogging and overheating. - Advancer nosebridge positions the frame to block light while opening airflow to combat fogging and overheating - Increased FOV - Full frame design allows for Rx compatibility - Interchangeable temple lengths for improved helmet compatibility - Durability and all-day comfort of lightweight O-Matter frame material - No-slip Unobtainium nosepads: Increase grip with perspiration - Three-Point Fit: Comfort and performance that holds lenses in precise optical alignment - Frame suitable for medium to large faces - Prizm lenses enhance color, contrast, and detail for an optimized experience - HDPolarized: Minimizes glare via technology that produces a comprehensive, single-layered lens (optional) - Plutonite lens material offers top UV Protection filtering 100% of all UVA, UVB up to 400nm and some of harmful blue light - Glare reduction and tuned light transmission of Iridium lens coating - Optimal precision and impact resistance that meet or exceed ANSI Z80.3 optical and impact standards - HDO Optics for crystal clear vision and impact resistance
Bike Peddler Take a Look Eyeglass Mirror
$21.99
- Made in the USA - Wide field of view with three pivot points for total adjustability - Lightweight and optically correct - Fits helmet visors and eyeglasses; will fit helmets with adapter
100% Hypercraft Sunglasses
$201.50 - $264.00
UltraLight. UltraPerformance. UltraCarbon. Featuring UltraCarbon technology, 100% frameless Hypercraft sunglass is lighter, stronger, and more dynamic than any performance shield on the market. Feel Nothing. See Everything. - Designed in California, handcrafted in Italy with French optics - Streamlined Laser Cut Rimless Shield with superior ventilation positioned with aerodynamic angles - Hydrophobic and oleophobic lens treatment repels water, dirt, and oil - Interchangeable lenses sold separately - Scratch-resistant lens coating of the highest quality - Complete full-spectrum UV protection, including UVA, UVB and UV400 wavelengths - Ultra-grip rubber nose and temple tips provide a secure fit - Ultra-lightweight of 23 grams offers ultimate performance with minimal weight - 5.5-base cylindrical shield lens for increased peripheral view and protection
100% Racetrap Sunglasses
$227.50 - $264.00
Welcome to the next evolution of the Speedtrap - featuring an even larger field of vision and an enhanced, snugger fit. - Designed in California, made in Europe - Ultra HD lenses manufactured in France from shatterproof and impact-resistant polycarbonate - Optically correct decentered 6 base spherical shield - Interchangeable lenses - 100% UV protection (UV400) - Durable, flexible and lightweight TR90 frame - Scratch-resistant lens coating of the highest quality - Hydrophobic and Oleophobic lens treatment repels water, dirt, and oil - Ultra-grip rubber nose and temple tips provide a secure fit - Comes with a hard case, microfiber cleaning bag, clear replacement lens, and extra alternative fit nose pad
100% S2 Sunglasses
$221.00 - $278.00
Inspired by Speedcraft's legendary success on cycling's biggest stages, S2 is 100% speed that has been newly refined for everyday sports performance. Our innovative technologies and signature lens have been tuned for riding at any level. S2's laser-etched edging provides the look of a full-frame in a rimless cylindrical shield, for 360-degree visibility and comfort. - Designed in California; made in Italy - High-impact resistant and lightweight polycarbonate lenses - 5.5-base cylindrical shield lens for increased peripheral view and protection - 360 degree visibility for unobstructed views and optimal field of vision - Interchangeable scratch-resistant lenses provide 100% UV protection - Lower air scoops to increase ventilation while reducing moisture on the lens - HYDROILO lens treatment repels water, dirt and oil - Durable, flexible and lightweight TR90 frame - Ultra-grip rubber nose pads and tips for a secure fit no matter how much you sweat - Comes with a hard case, microfiber cleaning bag, alternate fit nose pad and clear replacement lens
100% S3 Sunglasses
$236.00 - $253.50
The S3 combines standout features from two renowned performance favorites, borrowing the understated brow from the S2 and the definitive intake vents from our iconic Speedcraft. The S3 gives riders a subtly softened angularity while retaining the definitive look of unwavering power, ensuring all know—it’s about giving it 100%. - Designed in California; made in Italy - 5.5-base cylindrical shield lens for increased peripheral view and protection - Ultra HD lenses manufactured in France from shatter and impact-resistant polycarbonate materials - 100% UV protection (UV400) - Hard coated scratch-resistant lens - Additional lens ventilation to prevent fogging - Hydrophobic & Oleophobic lens treatment repels water, oil, and dirt - Durable, flexible and lightweight TR90 frame - Ultra-grip rubber nose and temple tips provide a secure fit - Interchangeable lenses - Designed in California; made in Italy - Includes hard case, microfiber cleaning bag, clear replacement lens, standard, and alternative-fit nose pad
100% Speedcraft SL
$192.00 - $236.00 $236.00 - $240.00 Up to 20% Off
As the eyewear of choice for world champion cyclist Peter Sagan, the Speedcraft is fully loaded with our most advanced technology for the ultimate in sports performance. Our signature 100% lens with its cylindrical shield features 360 degree visibility in the riding position. Ultra-grip rubber nose and temple pieces help provide all-day comfort while the lower air scoops increase ventilation and reduce moisture on the lens. The Speedcraft SL model is designed with a shorter lens profile and more compact nose bridge to fit smaller faces. - High-impact resistant and lightweight polycarbonate lenses - 5-base cylindrical shield lens for increased peripheral view and protection - 360 degree visibility for unobstructed views and optimal field of vision - Interchangeable scratch-resistant lenses provide 100% UV protection - HYDROILO lens treatment repels water, dirt and oil - Temple arm scoops to manage moisture - Shatterproof and lightweight Grilamid TR90 frame - Ultra-grip rubber nose pads and tips for a secure fit no matter how much you sweat - Comes with a hard case, microfiber cleaning bag, nose pad, and clear replacement lens
100% Speedtrap
$299.00
The evolution of speed. Our new expansive six base single lens shield increases peripheral vision and protection. We deliver enhanced vision and clarity by following the natural contours of your eye. Featuring cooling vents and uncompromising fit with three-way adjustable temple arms. The ultimate performance paired with aggressive futuristic styling. - Lightweight high-impact Polycarbonate; 6 base, vented spherical shield - New quick-release lens system - 100% UV protection - Grimalid TR90 frame is custom molded to increase strength - Three way adjustable temple tips providing a secure comfortable fit - Thermoplastic elastomer nose and temple pads help provide all day comfort - Lens features scratch resistant coating and HYDROILO treatment to repel oil and water - Comes with a sport case, microfiber cleaning bag, extra alternative fit nose pad and, spare clear replacement lens
Fox Racing Air Space Dual Pane Replacement Lens
$19.95
- Air Space Dual Pane Lexan Anti-Fog Lens
Fox Racing Air Space Replacement Lenses
$15.95
- AIRSPC Lexan Anti-Fog Lens
Fox Racing Air Space Spark Replacement Lenses
$19.95
By Increasing air volume inside the frame by 30%, the all new Air Space goggles takes ventilation, peripheral vision and comfort to an all new level. - AIRSPC Lexan Anti-Fog Lens.
Fox Racing Air Space TearOffs-25 Pack
$19.95
- Air Space goggle tear-offs. - 25 pack
Fox Racing Main Replacement Lens - Dual
$25.95
Replacement lens for Fox Main goggles. Dual Lens. - Lexan lens offers 100% UV protection - Anti-Fog treatment - Anti-Scratch treatment - For use with Fox Main goggles only
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